A great part of our success depends on knowing how to sell our products, our services or just our ideas to our public. Whatever the area of your company, you will find these 8 effective negotiation techniques useful for you to become a natural born seller : 1. Do your research The number one rule, before sitting down at the negotiating table, is to gather all possible information about both our interlocutor and the business of our buyer. All the data we can get will help us shape and sharpen our proposal, and also to know their and our weaknesses and strengths. 2. Take care of all details Avoid improvising when you start your negotiation. Beginning a process without having previously researched and organized all the information you have, and without having set the goal you want to achieve, will only serve to give a bad impression and get you away from your objective. Be organized and focus on what makes you strong. Take care of the details, as great leaders do, in